BRAND SUMMIT 2018

Eijiro Mori

CMerTV Inc.
COO
While still at school, I started my own business studying abroad in the U.S., finding it chiefly in the sales of Japanese cars. Graduating from school, I set up the business in Japan as well after clinching the exclusive agreement with the American car maker for shipping their cars to Japan. Following that, I joined an ad agency, assigned to an advertising sales duty, and then to planning of various TV programs featuring tourism in sync with e-commerce, jointly with key ground-based broadcasting corporations, many of which were fleshed out. Not only that but I aggressively worked on the development of the digital media featuring travel and produced the brand-new idea: a linkage between the travel digital media, offering the customers a free trip for the sake of testing, and SNS. Besides those, I was responsible for different types of businesses, including HR and inbound business. Assuming the post of COO of CMerTV, I worked on operations, management strategies, attending to the accounts and media, and various types of development.

Session:Arrival of 5G- Special Showdown with Video Streaming Companies