BRAND SUMMIT 2018

Honoka Inoue

IT Communications Ink.
Business Solution Div.
I joined IT communications in 2015, and was in charge of a position to lead this big project in the third year I joined.
Since I had never experienced such type of big and global project in internally as well as outside ITC, I was always struggling with it’s difficulty through 8 month. Stimulated by the style that worked as one team beyond the position between client and agency, passion of over 400 students who joined this project, I feel happiness I could manage to contribute to this project while improving myself.
We've completed the project and I'm relishing the greatness and fun of marketing power now. I'm not sure if it helps you, but I'm happy if I could share my experience of this time with the same generation of you.

Session:Challenge to the Unknown Mars - Latest Brand Development and the Ideal Relationship with Agencies