BRAND SUMMIT 2018

Hideto Maeda

Santen Pharmaceutical Co. ltd.,
Prescription Pharmaceuticals, Sales & Marketing Division/General Manager
Joined in P & G Far East Inc. R & D in 1996 after graduating from the master cource at Keio University Medical School. In 2001, joined in the Coca-Cola Japan. as a senior brand manager, lead tea brands such as Karada-Meguricha, Sokenbicha etc, realizing market creation and share growth. In 2011, joined in Santen Pharmaceutical co. ltd., OTC division as marketing head. Lead brand management, product development and sales strategy to grow multiple brand groups realizing vertical recovery of business. Moved to Prescription pharmaceutical marketing dept. since 2017.

Session:Brand Only Meeting