The challenge for corporate managements in Japan where they face
unprecedented population onus is shifting from acquiring new customers to
improving LTV of existing customers. Now, more than ever, the management
executives are craving for alternative marketing technology which enables
them not only to enhance cusotomer engagement but also to reproduce and
expand it.
In this session, we will introduce “Consumer Community,” a new field of
social media. Consumer Community is a solution to encourage customers to
become fans and to unravel its mechanism by using data science combined
with our multiple patented technologies.
